Denise is the author of The State of Newborn Care in the United States<\/em><\/a>, a workforce policy paper published on SSRN examining gaps in oversight and the need for national standardization of newborn care providers. She is also the recipient of the 2025 TITAN Award <\/a>for Outstanding Female Entrepreneur, and regularly contributes to maternal health media and advocacy efforts focused on improving standards and access in postpartum care. <\/p>\n\n\n\n Joy Becker has been with Let Mommy Sleep for over 12 years. As a Licensed Practical Nurse and former professional child care center owner, she has helped shape the clinical direction of the company, ensuring that all care is grounded in safety. While the scope of care of postpartum doulas and newborn care providers is non-medical, Joy is able to share evidence-based best practices in the home that are relevant to their work. Additionally, Joy directs instruction for the company’s nationally acclaimed newborn care training and postpartum home visiting protocols.<\/p>\n\n\n\n Now an owner of the flagship location, Joy is a key leader in training new staff and new licensees, ensuring they meet the high standards required to provide overnight infant care. Her long-term experience is a cornerstone of the organization\u2019s stability and quality. Jasmin has also been with Let Mommy Sleep for over 12 years and has worked in every department at the company including working in family homes. This gives her a deep and unique understanding of how each facet of the business works together. She plays a critical role in training new licensees and shaping the company\u2019s service delivery model. Her work ensures every partner is prepared to provide consistent, compassionate and safe overnight newborn care. Jasmin helps maintain the company\u2019s operational standards and supports ongoing education for staff and licensees. By creating and continually measuring the success of systems used on the local and national level, Jasmin’s role is crucial. Her work allows business operations to run smoothly for everyone; from individual caregivers to case managers to the company as a whole. <\/p>\n\n\n\n With a background in corporate banking and already a mother of 2, Erin opened Let Mommy Sleep in one of the busiest markets in the country, Chicago, in April 2020. Since then, Erin has expanded the business -and her family now as a mother of 3- across the Midwest, serving babies and their families in Ohio<\/a>, Michigan<\/a>, Indiana <\/a>and Wisconsin<\/a>.<\/p>\n\n\n\n Erin is a Postpartum Doula, Peer Counselor in Breastfeeding and a nationally recognized newborn care expert. She has contributed to major publications including The Washington Post<\/a>, Thrive, and Chicago Parent Magazine. Her experience as a mother and postpartum professional shapes her approach to care and continually informs the standards Let Mommy Sleep uses today.<\/p>\n\n\n\n Erin\u2019s focus is on evidence-based care, safe sleep practices, and making sure families feel supported and informed during a time when rest is rare and questions are constant.<\/p>\n\n\n\n Let Mommy Sleep\u2019s Advisory Board<\/a> is made up of Nurses, International Board Certified Lactation Consultants, Public Health Experts and postpartum mental health advisors. This board provides neutral oversight and helps guide our policies, safety standards and training protocols. Their expertise ensures our care model remains aligned with current research and evidence-based practice in newborn and postpartum care.<\/p>\n\n\n\n Let Mommy Sleep isn\u2019t just a service, it\u2019s a system built on real-world experience, clinical oversight and long-term commitment to safe newborn care. Our leadership team ensures families receive professional overnight support, and caregivers receive the opportunity to rise to the highest standards of care. This ensures accountability and consistency as the business -and the entire industry- grows.<\/p>\n\n\n\n Care standards at Let Mommy Sleep are established by the leadership team in collaboration with licensed nurses, experienced postpartum doulas and the company\u2019s Advisory Board. Standards are informed by evidence-based newborn care practices, infant safe sleep guidelines and ongoing continuing education.<\/p>\n\n\n\n Leadership includes licensed nurses and business leaders with decades of combined experience in overnight newborn care. The Clinical Advisory Board includes Board Certified and Licensed experts in public health, breastfeeding, postpartum care and maternal mental health.<\/p>\n\n\n\n All caregivers and licensees are trained under standardized protocols developed by leadership and clinical staff. All caregivers must complete the Newborn and Postpartum Support (NAPS) Certificate and are required to maintain certificates in Infant Safe Sleep, CPR and First Aid and ongoing continuing education to maintain consistency across markets.<\/p>\n\n\n\n The Advisory Board provides subject-matter expertise from nursing, public health, postpartum and newborn care professionals. The board advises on safety standards and policy updates to ensure care remains aligned with current best practices.<\/p>\n\n\n\n Key members of the leadership team, including Joy Becker, LPN, and Jasmin Brunnelson, have been with Let Mommy Sleep for over 12 years. This long-term involvement provides institutional knowledge and operational stability, which allows training to remain dynamic but still consistent as the market evolves.<\/p>\n\n\n\n Care standards are reviewed in monthly Roundtable meetings and also periodically updated and disseminated by leadership and clinical advisors to reflect updated guidance on newborn safety, infant safe sleep practices and postpartum health. Feedback from caregivers and families is also incorporated into ongoing improvements.<\/p>\n\n\n\n Quality and consistency during expansion are overseen by the leadership team, including clinical and training directors, with support from the Advisory Board. New markets and licensees are required to meet the same training and care standards as existing locations. Let Mommy Sleep is dedicated to safety and standardizing best practices. Read The State of Newborn Care, Policy Paper (2026) <\/a>for more information.<\/p>\n\n\n\n![\"\"](\"https:\/\/letmommysleep.com\/blog\/wp-content\/uploads\/2026\/01\/let-mommy-sleep-leadership-768x1024.jpeg\")
<\/figure>\n\n\n\nJoy Becker, LPN \u2014 Director of Recruiting (12+ Years)<\/strong><\/h2>\n\n\n\n
As Joy said on CBS Baltimore<\/a>, “Health care is continually growing and evolving, and the patient population is becoming more diverse. Continuing education, through the many resources available, is a nurse’s most powerful tool to help others and herself.”<\/p>\n\n\n\nJasmin Brunnelson \u2014 Director of Training & Quality (12+ Years)<\/strong><\/h2>\n\n\n\n
As the owner of Let Mommy Sleep in Washington DC<\/a> as well as Southwest Texas, Jasmin continues to expand and refine best practices on the local and national level.<\/p>\n\n\n\nErin Thomas-Walker, Postpartum Doula and Owner of Let Mommy Sleep Midwest<\/strong><\/h2>\n\n\n\n
Clinical Advisory Board: Registered Nurses, IBCLC’s and Public Health Experts<\/strong><\/h2>\n\n\n\n
Why Our Leadership Matters<\/strong><\/h2>\n\n\n\n
Leadership & Oversight FAQs<\/strong><\/h2>\n\n\n\n
Who sets care standards at Let Mommy Sleep?<\/strong><\/h2>\n\n\n\n
What qualifications does Let Mommy Sleep leadership bring to newborn care?<\/strong><\/h2>\n\n\n\n
How does Let Mommy Sleep ensure caregiver training and consistency across locations?<\/strong><\/h2>\n\n\n\n
What role does the Advisory Board play?<\/strong><\/h2>\n\n\n\n
How long has Let Mommy Sleep leadership been involved in newborn care?<\/strong><\/h2>\n\n\n\n
How are care and safety standards reviewed or updated?<\/strong><\/h2>\n\n\n\n
Who is responsible for maintaining quality as the company expands?<\/strong><\/h2>\n\n\n\n